11 Essential Ingredients Every Cornerstone Content Page Needs [Infographic]



11 Essential Ingredients Every Cornerstone Content Page Needs [Infographic] by Demian Farnworth Cornerstone content is the foundation of your content marketing plan. It will help you establish a clear picture of the specific problems you can solve for potential customers. As I said in Your Cornerstone Content Blueprint: Answers to 9 Common Questions, it can also help you achieve some even bigger goals, including: Getting links to your website Finding new readers Attracting subscribers Ranking in search engines for competitive keywords Highlighting archived material Accordingly, cornerstone content is vital for both seasoned bloggers and anyone launching a brand-new website. In this article, we’re going to explain the 11 essential ingredients of a cornerstone content page and present everything you need to know in a handy infographic. If you want to work on your own site’s cornerstone content with the help of the Copyblogger team, sign up for our Content Challenge below the infographic. Get the rest The Writer Files: How Bestselling Author Jeff Goins Writes: Part One by Kelton Reid The bestselling author of The Art of Work: A Proven Path to Discovering What You Were Meant to Do — Jeff Goins — stopped by for a marathon return to The Writer Files to cap off 2015. Listen Hit Publish: Your Content Customer Profile: What Do You REALLY Need to Know? by Amy Harrison Customer profiles are useful for writing content that connects, compels, and persuades your reader. But how much do you need to know about your target market? Why do many customer profiles fail and once you've filled in a customer profile, how do you actually use it to write great content? All and more on today's Hit Publish. Listen Confessions of a Pink-Haired Marketer: To Craft Content Marketing that Works: Avoid Silly Fads … and Do this Instead by Sonia Simone Ever wonder why some people think content marketing is the greatest thing since sliced bananas, and others find they never get any real return on time and energy they're putting in? Listen Hack the Entrepreneur: Understanding the World as One Global Business Community, with Belinda Coker by Jon Nastor My guest today is an avid organic gardener, mother, international trade consultant, and entrepreneur. Listen The Showrunner: No. 037 Is It Time to Start Building a Team Around Your Show? by Jerod Morris and Jon Nastor You are a showrunner. You're powerful. You're flexible. You're one person who can do the work of ten (or so it seems). But … at what point is it smart for you to build a team to help you with your show? Listen The Writer Files: How Bestselling Author Jeff Goins Writes: Part One by Kelton Reid The bestselling author of The Art of Work: A Proven Path to Discovering What You Were Meant to Do — Jeff Goins — stopped by for a marathon return to The Writer Files to cap off 2015. Listen Hit Publish: Your Content Customer Profile: What Do You REALLY Need to Know? by Amy Harrison Customer profiles are useful for writing content that connects, compels, and persuades your reader. But how much do you need to know about your target market? Why do many customer profiles fail and once you've filled in a customer profile, how do you actually use it to write great content? All and more on today's Hit Publish. Listen Confessions of a Pink-Haired Marketer: To Craft Content Marketing that Works: Avoid Silly Fads … and Do this Instead by Sonia Simone Ever wonder why some people think content marketing is the greatest thing since sliced bananas, and others find they never get any real return on time and energy they're putting in? Listen Hack the Entrepreneur: Understanding the World as One Global Business Community, with Belinda Coker by Jon Nastor My guest today is an avid organic gardener, mother, international trade consultant, and entrepreneur. Listen The Showrunner: No. 037 Is It Time to Start Building a Team Around Your Show? by Jerod Morris and Jon Nastor You are a showrunner. You're powerful. You're flexible. You're one person who can do the work of ten (or so it seems). But … at what point is it smart for you to build a team to help you with your show? Listen Find Out More ©2015 Rainmaker Digital, LLC • 1942 Broadway, Suite 407 • Boulder, CO 80302

   

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