CAN-SPAM 101: A Crash Course in Bulk Email Regulations



CAN-SPAM 101: A Crash Course in Bulk Email Regulations by Beth Hayden I met a woman at a networking event last year. I'll call her Nicki. Nicki and I chatted for a few minutes, and she struck me as smart and motivated. I liked her. That was six months ago, and now Nicki's emails are driving me insane. After that networking event, Nicki added my name and email address to her mailing list. She didn't ask if I wanted to join her list — she just added me. And since then, about once a month, Nicki has been copying me on bulk email messages she sends to hundreds of people using her email's "BCC" field. None of Nicki's emails have an "unsubscribe" link at the bottom, so I can't opt out of these emails without personally writing to her and saying, "Please stop emailing me!" Nicki's email marketing strategy is a CAN-SPAM nightmare. She's breaking the law on a regular basis, and I'll bet she has no idea she's doing it. It even gets worse. Read and comment TubeTalk: How to Create a Multi-Channel Network on YouTube by Jeremy Vest This is TubeTalk's 100th episode! Today we talk about how to create, sustain, and manage an MCN on YouTube. Thank you to all of our listeners for getting us here and making all of this possible, without you, we wouldn't be here. TubeTalk is brought to you by the Rainmaker Platform, the complete solution for content marketers and online entrepreneurs. Find out more and take a free 14-day test drive at rainmaker.fm/platform. YouTube is forever changing. Along with that are the rules. We talk about what it really takes in order to get an MCN. We know you have questions and hopefully by listening, we can set you on the right path to success. We have Reed Lucas with us today, the Chief Executive Officer of Radio Control Network. He helps radio control enthusiasts committed to sharing their passion for the hobby on social media and with video content on YouTube by using many of the things we discuss today in our 100th episode. Now let’s dive right in … In this 15 minute episode Reed Lucas and I discuss: What a Multi Channel Network is Why you should join a Multi Channel Network How to handle Talent Acquisition The Main Value Proposition for Talent to join The benefits for Brands to work with a Vertical Specific MCN Why are MCN's that focus on Vertical Specific important Listen to TubeTalk below ... Download MP3 RSS iTunes Listen The Writer Files: How Award-Winning Sports & Travel Writer Adam Skolnick (Author of One Breath) Writes: Part One by Kelton Reid Award-winning journalist and author, Adam Skolnick, returned to the podcast to get down to brass tacks about his writer’s journey, his new book, and the globetrotting life of a travel writer. Listen Hit Publish: 3 Steps for Making Success Stories a Part of Your Content Marketing Strategy that Works by Amy Harrison Success stories, aren't just testimonials from happy clients. They're a strategic tool for persuading prospects and standing out from your competitors. And even if you don't (yet) have thousands of happy customers you should still be developing your Success Story System today. Listen Confessions of a Pink-Haired Marketer: Deep Creative Focus, the Long Haul … and, Yes, David Bowie by Sonia Simone What does it mean to live an amazing life? Why put the time in to get great at something? And how can we keep having fun for the long haul? Listen Rainmaker Rewind: Trends and Predictions for Digital Commerce: A Conversation with Brian Clark by Caroline Early On this inaugural episode of Rainmaker Rewind, Brian Clark chatas with host Sonia Simone on Copyblogger.FM about digital commerce predictions, digital business, and resources for digital entrepreneurs. Listen TubeTalk: How to Create a Multi-Channel Network on YouTube by Jeremy Vest This is TubeTalk's 100th episode! Today we talk about how to create, sustain, and manage an MCN on YouTube. Thank you to all of our listeners for getting us here and making all of this possible, without you, we wouldn't be here. TubeTalk is brought to you by the Rainmaker Platform, the complete solution for content marketers and online entrepreneurs. Find out more and take a free 14-day test drive at rainmaker.fm/platform. YouTube is forever changing. Along with that are the rules. We talk about what it really takes in order to get an MCN. We know you have questions and hopefully by listening, we can set you on the right path to success. We have Reed Lucas with us today, the Chief Executive Officer of Radio Control Network. He helps radio control enthusiasts committed to sharing their passion for the hobby on social media and with video content on YouTube by using many of the things we discuss today in our 100th episode. Now let's dive right in … In this 15 minute episode Reed Lucas and I discuss: What a Multi Channel Network is Why you should join a Multi Channel Network How to handle Talent Acquisition The Main Value Proposition for Talent to join The benefits for Brands to work with a Vertical Specific MCN Why are MCN's that focus on Vertical Specific important Listen to TubeTalk below ... Download MP3 RSS iTunes Listen The Writer Files: How Award-Winning Sports & Travel Writer Adam Skolnick (Author of One Breath) Writes: Part One by Kelton Reid Award-winning journalist and author, Adam Skolnick, returned to the podcast to get down to brass tacks about his writer's journey, his new book, and the globetrotting life of a travel writer. Listen Hit Publish: 3 Steps for Making Success Stories a Part of Your Content Marketing Strategy that Works by Amy Harrison Success stories, aren't just testimonials from happy clients. They're a strategic tool for persuading prospects and standing out from your competitors. And even if you don't (yet) have thousands of happy customers you should still be developing your Success Story System today. Listen Confessions of a Pink-Haired Marketer: Deep Creative Focus, the Long Haul … and, Yes, David Bowie by Sonia Simone What does it mean to live an amazing life? Why put the time in to get great at something? And how can we keep having fun for the long haul? Listen Rainmaker Rewind: Trends and Predictions for Digital Commerce: A Conversation with Brian Clark by Caroline Early On this inaugural episode of Rainmaker Rewind, Brian Clark chatas with host Sonia Simone on Copyblogger.FM about digital commerce predictions, digital business, and resources for digital entrepreneurs. 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