How to Take the Guesswork Out of Content Marketing



How to Take the Guesswork Out of Content Marketing by Pamela Wilson Authority, our advanced content marketing training program, is open to new members this week only. Why should you care? Read on. Here's the harsh truth about any marketing: there's no magic switch you can flip to turn it "on" and make it start working immediately. Marketing with content is no exception to this rule. Content marketing results happen slowly, and they happen over time. If you do it right, you'll create content that continues to send you new prospects and customers for many years after you created it. If you do it right is the operative phrase here. Read and comment Authorpreneur: Build Your Business Faster by Writing To Your Target Audience by Jim Kukral Here's a novel idea. Write books that help you get more business. Books that are specific for the audiences you're trying to reach. That's what Chris Syme has been doing for years, and she has been able to use these books to leave her “job” and become her own boss. Listen Technology Translated: 5 Simple DIY Ways to Improve Your Website in 2016 by V. Scott Ellis A major redesign of your website will typically happen every 2-4 years. In between, it's a good idea to freshen up your website annually. Small updates can go a long way toward keeping your site feeling like new, and doesn't have to be expensive or time consuming. Listen The Showrunner: No. 042 How to Execute a Successful iTunes Launch: Part One by Jerod Morris and Jon Nastor We want to kick of the new year by helping you launch your show successfully. One of Jonny’s stated goals for 2016 is to repurpose more content. Each of these statements is a fact, and they converge in this episode of The Showrunner. Listen The Mainframe: The Art of Digital Product Viability Testing and Iteration by Chris Garrett and Tony Clark For this episode of the product strategy series, Tony and Chris discuss risk-free ways to determine if a product is going to work in your market. Listen The Missing Link: How to Use LinkedIn’s Powerful International Features by Sean Jackson Mark White, the LinkedIn Professional, teaches you how to connect in every corner of the world, and expand your business on LinkedIn worldwide. Listen Authorpreneur: Build Your Business Faster by Writing To Your Target Audience by Jim Kukral Here's a novel idea. Write books that help you get more business. Books that are specific for the audiences you're trying to reach. That's what Chris Syme has been doing for years, and she has been able to use these books to leave her "job" and become her own boss. Listen Technology Translated: 5 Simple DIY Ways to Improve Your Website in 2016 by V. Scott Ellis A major redesign of your website will typically happen every 2-4 years. In between, it's a good idea to freshen up your website annually. Small updates can go a long way toward keeping your site feeling like new, and doesn't have to be expensive or time consuming. Listen The Showrunner: No. 042 How to Execute a Successful iTunes Launch: Part One by Jerod Morris and Jon Nastor We want to kick of the new year by helping you launch your show successfully. One of Jonny's stated goals for 2016 is to repurpose more content. Each of these statements is a fact, and they converge in this episode of The Showrunner. Listen The Mainframe: The Art of Digital Product Viability Testing and Iteration by Chris Garrett and Tony Clark For this episode of the product strategy series, Tony and Chris discuss risk-free ways to determine if a product is going to work in your market. Listen The Missing Link: How to Use LinkedIn’s Powerful International Features by Sean Jackson Mark White, the LinkedIn Professional, teaches you how to connect in every corner of the world, and expand your business on LinkedIn worldwide. Listen Find Out More ©2015 Rainmaker Digital, LLC • 1942 Broadway, Suite 407 • Boulder, CO 80302

   

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