[Weekly] A Big Announcement, and Advice to Move You Forward

A Big Announcement, and Advice to Move You Forward Well, our big thing this week was … pretty big. :) If you didn't catch yesterday's announcement, our wonderful WordPress design and hosting division, StudioPress, has been acquired by WP Engine. We're ...

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A Big Announcement, and Advice to Move You Forward   Well, our big thing this week was … pretty big. :) If you didn’t catch yesterday’s announcement, our wonderful WordPress design and hosting division, StudioPress, has been acquired by WP Engine. We’re excited by the amazing possibilities this opens up for the framework and our beloved WordPress community. And, of course, as Brian wrote, it’s also “bittersweet for us to no longer be the ones leading the charge into the future of StudioPress.” (It’s a little like the day you realize your kid is taller than you are. Sniff.) Most importantly, though, is that we have complete confidence that WP Engine are the right ones to take StudioPress to the next stage of its development. We also had other things to talk about this week! On Monday, Stefanie Flaxman gave some real talk about the pile of Meh that accumulates when your “unique selling proposition” is irrelevant or generic. And she outlines four steps that help make your business’s big idea actually … big. And on Tuesday, Loryn Thompson channeled a little bit of CeeLo Green and advised us to forget our muse. “Although there’s a pain in your chest, you still wish her the best, with a Forget you …” Truly, you don’t need to wait around for those flashes of “inspiration.” Loryn spells out a much more reliable way to produce a consistent volume of excellent work. On The Writer Files, Kelton Reid’s “Writer’s Brain” series continued with an episode on impostor syndrome. And on Unemployable, Brian Clark had a conversation with Elaine Pofeldt about lucrative, lean businesses. - Sonia Simone Chief Content Officer, Rainmaker Digital How to Determine If Your USP Is Fake (a Missed Opportunity to Connect) by Stefanie Flaxman Read and Comment Forget Your Muse by Loryn Thompson Read and Comment StudioPress Acquired by WP Engine by Brian Clark Read and Comment Getting Your Big, Scary Projects Finished: A Conversation about Growing Gills  by Sonia Simone Listen ‘The Writer’s Brain’ on Impostor Syndrome: Part Two  by Kelton Reid Listen The Million-Dollar One-Person Business, with Elaine Pofeldt  by Brian Clark Listen

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