Welcome back to Copyblogger!
Thanks for taking a moment to check in with our community ...
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I'm Stefanie, Copyblogger's Editor-in-Chief, and below you'll find your weekly dose of tips and resources to strengthen your content marketing skills. Scroll on!
The Greatest Sales Letter of All Time
The following is an excerpt from the classic direct-mail piece that generated an estimated $2 billion in revenue for The Wall Street Journal.
It's what many consider to be the greatest sales letter of all time ...
Keep reading: The Greatest Sales Letter of All Time
How to Handle Your First Recession
This week on The Copyblogger Podcast, Tim Stoddart and Ethan Brooks talk through lessons learned from past recessions, including data from 100+ businesses on what helped them succeed (or fail) and practical experiences on everything from pricing to partnerships.
Listen now: How to Handle Your First Recession
ICYMI: 4 Headline-Writing Guides
In case you missed any of June's blog posts, here are 4 guides to help you write headlines that attract and hold attention:
- How to Write Headlines That Work
- Subheadings: The Deceptively Simple Trick to Effective Copywriting
- How to Write Subheadings that Hook (and Re-hook) Your Readers
- 3 Simple Questions that Help You Write Better Headlines
Be sure to bookmark your favorites and share them with your audience!
Talk with you again soon,
Stefanie Flaxman
EDITOR-IN-CHIEF, COPYBLOGGER MEDIA
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