Why a Comprehensive Content Strategy Includes Podcasting



Why a Comprehensive Content Strategy Includes Podcasting by Jon Nastor What if there was a way to cut through the noise, get noticed, and make a real connection with your audience? For many businesses, on-demand audio content is the way to do just that. Podcasting is gaining in popularity, as you may have noticed, but the medium is not oversaturated. There's still plenty of room in the market for you, so don’t worry that you're too late to get started. It could be argued that podcasting is not right for every business. It could also be argued that blogging is not right for all businesses. Yet, if your business takes content marketing seriously, then podcasting can be a strong component of your content strategy. Here are four reasons to embrace podcasting as an integral part of your strategy. Read and comment The Missing Link: How to Create Meaningful Connections on LinkedIn by Sean Jackson Josh Turner takes us to school and will teach you a proven process for how to create the most successful connections on LinkedIn, from beginning to end. Listen Zero to Book: Does This Book Idea Float? by Pamela Wilson You’ve got your big idea. But is it any good? That’s where Pamela’s at, and now we’re asking you to weigh in. Listen Youpreneur with Chris Ducker: How to Profit From Your Expertise by Blogging, with Yaro Starak by Chris Ducker Blogging still plays a huge part in online business strategy but it can be so much more than just coming up with content. Yaro Starak joins the show and talks about why blogging is still relevant today in the face of social media, and how to make the leap from being a free content creator to developing and selling your first training product. Listen Hack the Entrepreneur: From Public Radio to a Groundbreaking Media Startup, with Alex Blumberg by Jon Nastor My guest today is a radio journalist, former producer for public radio and television, and an entrepreneur. Listen Unemployable with Brian Clark: Is Personal Branding Dead? by Brian Clark I've been a consistent critic of both the term and concept of “personal branding.” Provide value to people by creating something bigger than yourself, and your personal brand will work itself out just fine. Listen The Missing Link: How to Create Meaningful Connections on LinkedIn by Sean Jackson Josh Turner takes us to school and will teach you a proven process for how to create the most successful connections on LinkedIn, from beginning to end. Listen Zero to Book: Does This Book Idea Float? by Pamela Wilson You've got your big idea. But is it any good? That's where Pamela's at, and now we're asking you to weigh in. Listen Youpreneur with Chris Ducker: How to Profit From Your Expertise by Blogging, with Yaro Starak by Chris Ducker Blogging still plays a huge part in online business strategy but it can be so much more than just coming up with content. Yaro Starak joins the show and talks about why blogging is still relevant today in the face of social media, and how to make the leap from being a free content creator to developing and selling your first training product. Listen Hack the Entrepreneur: From Public Radio to a Groundbreaking Media Startup, with Alex Blumberg by Jon Nastor My guest today is a radio journalist, former producer for public radio and television, and an entrepreneur. Listen Unemployable with Brian Clark: Is Personal Branding Dead? by Brian Clark I've been a consistent critic of both the term and concept of "personal branding." Provide value to people by creating something bigger than yourself, and your personal brand will work itself out just fine. Listen Find Out More ©2015 Rainmaker Digital, LLC • 1942 Broadway, Suite 407 • Boulder, CO 80302

   

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