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I'm Stefanie, Copyblogger's Editor-in-Chief, and below you'll find your weekly dose of tips and resources to strengthen your content marketing skills. Scroll on!
3 Critical Tips for Beginner Writers Who Don't Have an Audience Yet
I could share my top tips for beginner writers all day long. It's one of my favorite things to do because the start of anyone's writing career is a very exciting time.
You've likely decided to be a writer because you can't not write. You're enthusiastic about crafting the right words and have great writing habits.
The choice was bigger than you. It's something you have to do ... or at least try to do ...
Or maybe you should stick with what you're used to doing? Leave writing to others with more experience? What were you thinking?
Yeah, I've been there.
Making a commitment to write because you're passionate about a certain subject matter doesn't make you automatically fearless. In fact, working as a writer probably makes you feel more vulnerable than you have in a long time.
Keep reading: 3 Critical Tips for Beginner Writers Who Don't Have an Audience Yet
This Ecomm Site Breaks All the Rules and Still Wins Big
This week on The Copyblogger Podcast, Tim Stoddart and Ethan Brooks talk about an incredible case study of Meh.com, an ecomm site that breaks all the rules and still finds massive success.
Listen now: This Ecomm Site Breaks All the Rules and Still Wins Big
How to Write a Blog Post Introduction That Grabs and Holds Attention
Your blog post introduction is the second most important part of your content.
Master copywriter Eugene Schwartz often spent an entire week on the first 50 words of a sales piece — the headline and the opening paragraph.
Just imagine how disappointed you'd be after crafting a killer headline for your post, only to lose readers with an opening that failed to carry the momentum.
A great headline mixed with a weak opening is like inviting someone into your house, only to slam the door in their face as they approach.
So, here are five ways to open your blog post with a bang. They'll help you capture your reader's interest and pull them deeper into your content.
Keep reading: How to Write a Blog Post Introduction That Grabs and Holds Attention
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Talk with you again next week,
Stefanie Flaxman
EDITOR-IN-CHIEF, COPYBLOGGER MEDIA
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