3 Articles that Will Help You Craft Smarter Landing Pages

3 Articles that Will Help You Craft Smarter Landing Pages by Stefanie Flaxman Chances are, it hasn't been too long since you've had a miscommunication with someone — possibly a spouse, child, parent, or coworker. You thought that person understood what you said, but he interpreted your message in a different way than you intended. Miscommunications on landing pages occur when you think you've explicitly stated why a prospect should take action and that prospect isn't convinced your call to action is the right step for him to take. To avoid disappointing conversion rates on your landing pages, this week's Copyblogger Collection is a series of three handpicked articles that show you: How to create a deep connection with your prospects and customers How 26 fun rhymes will help you focus on your landing page goal How savvy marketers write landing page copy As you work your way through the material below, think of these lessons as a mini landing page course. Get the rest Authorpreneur: The ‘Horror’ Of Making a Living From Selling eBooks by Jim Kukral Look out, Stephen King. A new generation of Horror authors are using the power of self-publishing to climb the ranks, get new fans, and push the envelope in the genre. Listen Hack the Entrepreneur: An Entrepreneur's Guide to Investing in Yourself by Jon Nastor My guest today is a marketing expert, consultant, author, blogger for Fast Company Magazine, and a regular contributor to The Globe and Mail's Report on Business section. Listen Editor-in-Chief: 8 Signs of Weak Writing that Turn Off Readers by Stefanie Flaxman What makes writing "weak," and are you able to identify the specific aspects of your writing that are weak? Listen Rough Draft: 6 Storytelling Lessons from a Famous Urban Legend by Demian Farnworth "Don't panic, but one of your kidneys has been harvested." Listen Unemployable with Brian Clark: The Benefits of Bootstrapping by Brian Clark The average multi-millionaire has seven different sources of income. But that's not what you hear about, is it? That's not what gets the press. Listen Authorpreneur: The ‘Horror’ Of Making a Living From Selling eBooks by Jim Kukral Look out, Stephen King. A new generation of Horror authors are using the power of self-publishing to climb the ranks, get new fans, and push the envelope in the genre. Listen Hack the Entrepreneur: An Entrepreneur's Guide to Investing in Yourself by Jon Nastor My guest today is a marketing expert, consultant, author, blogger for Fast Company Magazine, and a regular contributor to The Globe and Mail's Report on Business section. Listen Editor-in-Chief: 8 Signs of Weak Writing that Turn Off Readers by Stefanie Flaxman What makes writing "weak," and are you able to identify the specific aspects of your writing that are weak? Listen Rough Draft: 6 Storytelling Lessons from a Famous Urban Legend by Demian Farnworth "Don't panic, but one of your kidneys has been harvested." Listen Unemployable with Brian Clark: The Benefits of Bootstrapping by Brian Clark The average multi-millionaire has seven different sources of income. But that's not what you hear about, is it? That's not what gets the press. Listen Find Out More ©2015 Copyblogger Media, LLC • 1942 Broadway, Suite 407 • Boulder, CO 80302

   

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