Online Courses: 5 Steps to Mastering this Digital Education Powerhouse



Online Courses: 5 Steps to Mastering this Digital Education Powerhouse by Sonia Simone Online courses are one of the most popular forms of web-based business today. They're in-demand, which makes them easy to market They support premium pricing, so they can quickly become profitable They're a smart way to leverage the time you put into product creation Those are all great reasons that developing a digital course might be a smart idea for you and your business. But if you start from there, you're going to have a hard time. Because, just like any business (online or off), your business needs to serve the needs of your audience and customers if it's going to survive … and thrive. The best online courses have their success "baked in." Start with thoughtful preparation to craft the exact educational experience your audience wants to buy. And then, of course, deliver that experience. You might be tempted to skip these planning steps. But if you do, your digital education business will take much longer to get traction. Pave the road to a successful course with these five steps. Read and comment Rainmaker Rewind: 12 Tips for Creating Calls to Action that Work on LinkedIn Pulse by Caroline Early This week's edition of Rewind features Sean Jackson and Mica Gadhia on The Missing Link. The dynamic duo welcomed John Nemo, bestselling LinkedIn author and trainer, to discuss calls to action on LinkedIn Pulse. Listen Copyblogger FM: Content Marketing Shout-Out: Orbit Media and Andy Crestodina by Sonia Simone You don’t have to be a marketing company to create genuinely remarkable content. Andy Crestodina, founder of Orbit Media, gets nitty-gritty about the content strategy for his web design and development business. Listen The Digital Entrepreneur: Secrets of a Six-Figure Online Course Builder by Brian Clark Danny Margulies went from “wantrepreneur” to digital entrepreneur. First, he taught himself how to succeed as a freelancer. Then, he turned those lessons into a basic online course that taught others how to succeed as well. In January of 2016, his online course generated over $25,000 in revenue. (And that's not even the best month he's had.) Listen Hack the Entrepreneur: Walking the Unexpected Path to Full-Time Food Blogger by Jon Nastor My guest today is a mother, former school administrator, blogger, and an entrepreneur. Listen Editor-in-Chief: Do You Use Single Quotation Marks Incorrectly? by Stefanie Flaxman Edit of the Week: an easy way to remember when to use double quotation marks and when to use single quotation marks. Listen Rainmaker Rewind: 12 Tips for Creating Calls to Action that Work on LinkedIn Pulse by Caroline Early This week's edition of Rewind features Sean Jackson and Mica Gadhia on The Missing Link. The dynamic duo welcomed John Nemo, bestselling LinkedIn author and trainer, to discuss calls to action on LinkedIn Pulse. Listen Copyblogger FM: Content Marketing Shout-Out: Orbit Media and Andy Crestodina by Sonia Simone You don't have to be a marketing company to create genuinely remarkable content. Andy Crestodina, founder of Orbit Media, gets nitty-gritty about the content strategy for his web design and development business. Listen The Digital Entrepreneur: Secrets of a Six-Figure Online Course Builder by Brian Clark Danny Margulies went from "wantrepreneur" to digital entrepreneur. First, he taught himself how to succeed as a freelancer. Then, he turned those lessons into a basic online course that taught others how to succeed as well. In January of 2016, his online course generated over $25,000 in revenue. (And that's not even the best month he's had.) Listen Hack the Entrepreneur: Walking the Unexpected Path to Full-Time Food Blogger by Jon Nastor My guest today is a mother, former school administrator, blogger, and an entrepreneur. Listen Editor-in-Chief: Do You Use Single Quotation Marks Incorrectly? by Stefanie Flaxman Edit of the Week: an easy way to remember when to use double quotation marks and when to use single quotation marks. Listen Find Out More ©2015 Rainmaker Digital, LLC • 1942 Broadway, Suite 407 • Boulder, CO 80302

   

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