Copyblogger Weekly: Your portable guide to building online authority with content marketing
Copyblogger Weekly: Your portable guide to building online authority with content marketing
A Desert Island Paradise … and a Great Podcasting Course
On Monday, Stefanie Flaxman showed off an incredibly easy (no, really) way to boost the power of your content, make it more audience-friendly, and even enhance your SEO.
On Tuesday, things got a little silly when we asked our editorial team what their “desert island” copywriting technique would be. Come check them out -- with examples ranging from the single word to a well-developed positioning statement.
And on Wednesday, Jon Nastor let us know that his popular Showrunner course for podcasters is open for new students -- but only until next Wednesday, September 27. So if you’re interested, get all the details today.
Over on Copyblogger FM, I had a lively talk with freelance copywriter Chris Cooper (no relation to the well-known American actor) about how he made the shift to freelancing, what he thinks new freelancers need to know, and his favorite way to find new clients.
On The Digital Entrepreneur, Sean Jackson interviewed Kendall Guinn to learn the secrets to an engaging hyperlocal site -- and the business models that can make this kind of site insanely profitable.
And on the Sites podcast, Jerod Morris addressed that enduring content question: How do you decide which content to charge money for and which to give away for free?
That’s the content for this week -- have a fantastic weekend!
- Sonia Simone Chief Content Officer, Rainmaker Digital
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