Embracing the 80/20 Principle: Achieving More by Doing Less
How To Avoid Burnout As A Writer
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This week's issue is brought to you by The Headturner, the newsletter that helps your brand earn more PR. Learn how to earn attention in today's noisy world in just five minutes each week.
1. How To Rank Your Website In ChatGPT: 10 Strategies
ChatGPT is stealing traffic from Google Search, and as a result, most websites are seeing less traffic and brand awareness from their SEO efforts.
The solution to this problem is to rank in ChatGPT.
But what factors does ChatGPT use when determining which brands it lists in its results?
And how can you optimize your website to rank in ChatGPT?
This post explores these questions and provides actionable steps to help you show up in ChatGPT's results.
2. How Successful Creators Think (With Amanda Goetz)
In today's episode of The HeyCreator Show, Matt Ragland (@mattragland) interviews Amanda Goetz (@AmandaMGoetz) LIVE and in-person about her role as a fractional CMO, along with how she thinks about her content, community, and creator habits.
Unlock the secrets of sensational PR with The Headturner! Delivered straight to your inbox every Wednesday, this 5-minute read is your gateway to making headlines, standing out in a crowded market, and turning any story from mundane to mesmerizing. In each issue you'll learn:
How any story can go from dry compelling with the right angle
How leading brands stand out and stay relevant (and how you can too!)
How people/brands of all stripes make headlines in mainstream media outlets
Whether you're a budding brand or a seasoned player, learn how to capture the spotlight just like the pros. Subscribe now and turn heads with your next PR move.
In this video, I'm excited to show you a cool new method I recently discovered to monetize your newsletter.
I'll be sharing important data and explaining how my friend Gans built a website called seedtable.com to organize and sell data lists of European startups and investors.
Final Thought
Burnout often comes from obsessing over analytics and writing for the sake of engagement.
So the solution to burnout is to focus on improving the craft itself and allow the engagement to be a byproduct of your efforts.
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