Hey, Tim here. We're now two weeks away from Copyblogger Academy prices rising by 33%. It's been extremely underpriced for years. Now we're catching up a bit. But the value is still way higher than just about any educational offer you'll find. 6 full-length courses, ongoing videos, your questions answered, and more. Here are your 4 tips and mindset shifts... 1. Purple Cow Theory Seth Godin has a book called "Purple Cow." The idea behind the title is that if you went to a field of typical-looking cows, and one was purple, that one would immediately grab your attention over the other ones. Do this in marketing and business. The first way is through authenticity. Tell your story and give your opinions. The other ways are through specificity of niche, differentiation in philosophy, and unique offers. 2. The Number One Sales Closer There are a lot of ways to convince prospects and customers to buy from you. But the one that works best, especially for offers that solve problems, is people seeing others like them get the result they want. Read that again. The best persuader is people seeing people like them getting the results they want. So hustle to get those results. Work for cheap or free if needed. Then show off those results as much as you can. 3. High-Authority Backlinks I made most of my money dominating tiny niches with SEO. You can still do that. But I want to note two things. First, the more competitive your niche is, the more important high-authority backlinks become. Second, LLM mention optimization is still very new, but getting mentions on high-authority sites seems to be an even bigger factor for them. If you want to compete for big terms, get big-name links to your site. 4. Lesson From The Build Hard is good. When you go through trials, you become a better person. It's not just about what you get on the other side of hard tests. It's also about who you become by fighting through them and making it out. Even if you don't win exactly how you envision it, you'll still benefit. So be grateful for the struggles. They're painful, but they're also turning you into the person you were meant to be. - Tim P.S. Whenever you're ready, Copyblogger can help you in 3 ways: - Copyblogger Academy - 6 courses, expert Q&A, and a lot more for just $149. Prices will rise to $800 per year in August.
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