How to Create a Visual Brand and Fight the Dark Forces

How to Create a Visual Brand and Fight the Dark Forces by Rafal Tomal Have you seen Star Wars? Of course you have. My colleagues at Copyblogger are a little crazy about this movie, so when they found out that I had never seen Star Wars, they all freaked out. The next day, I received a package with the complete trilogy on Blu-ray (the original one, of course) from our Chief Digital Officer, Chris Garrett. I rushed to my TV set and watched them all at once. I really enjoyed the films, but the visual branding of the dark forces really held my attention. What can we learn about building a visual brand from Star Wars? Get the rest Rough Draft: The Two Things That Make a Dull Product Irresistible by Demian Farnworth When you say the word "data" few people perk up their ears. It's a cold word that brings to mind row after row of zeros and ones. Listen The Showrunner: Showrunner Short: Live Reaction from Podcast Movement 2015 by Jerod Morris and Jon Nastor While waiting for Sarah Koenig's closing keynote at Podcast Movement 2015, we recorded a full episode of The Showrunner from the exhibit hall floor. We figured we'd get it out to you as soon as possible. Listen The Writer Files: How Veteran Podcaster and Content Marketer Jerod Morris Writes by Kelton Reid The Showrunner behind multiple top-ranking podcasts and Vice President of Marketing for the Rainmaker.FM podcast network, Jerod Morris, paid me a visit this week to talk about his beginnings as a writer, podcaster, and digital marketer. The Writer Files is brought to you by the Rainmaker Platform, the complete website solution for content marketers and online entrepreneurs. Find out more and take a free 14-day test drive at rainmaker.fm/platform. Listen Hit Publish: How to Get Offline Customers Engaged With Your Online Marketing by Amy Harrison Can digital marketing work even if your target market isn't your typical 'online audience'? You bet, but it all relies on knowing what to write about and where to publish your content … Listen Hack the Entrepreneur: How to Find Your High-Leverage Outputs, Build Products, and Choose Your Own Path by Jon Nastor My guest today founded Betterment in 2008 after working as an adviser to Wall Street's biggest financial institutions. He started Betterment in an attempt to re-invent the investment industry. Listen Rough Draft: The Two Things That Make a Dull Product Irresistible by Demian Farnworth When you say the word "data" few people perk up their ears. It's a cold word that brings to mind row after row of zeros and ones. Listen The Showrunner: Showrunner Short: Live Reaction from Podcast Movement 2015 by Jerod Morris and Jon Nastor While waiting for Sarah Koenig's closing keynote at Podcast Movement 2015, we recorded a full episode of The Showrunner from the exhibit hall floor. We figured we'd get it out to you as soon as possible. Listen The Writer Files: How Veteran Podcaster and Content Marketer Jerod Morris Writes by Kelton Reid The Showrunner behind multiple top-ranking podcasts and Vice President of Marketing for the Rainmaker.FM podcast network, Jerod Morris, paid me a visit this week to talk about his beginnings as a writer, podcaster, and digital marketer. The Writer Files is brought to you by the Rainmaker Platform, the complete website solution for content marketers and online entrepreneurs. Find out more and take a free 14-day test drive at rainmaker.fm/platform. Listen Hit Publish: How to Get Offline Customers Engaged With Your Online Marketing by Amy Harrison Can digital marketing work even if your target market isn't your typical 'online audience'? You bet, but it all relies on knowing what to write about and where to publish your content … Listen Hack the Entrepreneur: How to Find Your High-Leverage Outputs, Build Products, and Choose Your Own Path by Jon Nastor My guest today founded Betterment in 2008 after working as an adviser to Wall Street's biggest financial institutions. He started Betterment in an attempt to re-invent the investment industry. Listen Find Out More ©2015 Copyblogger Media, LLC • 1942 Broadway, Suite 407 • Boulder, CO 80302

   

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