[Weekly] How to Get an A in Content Marketing

Copyblogger Weekly: Your portable guide to building online authority with content marketing

How to Get an A in Content Marketing Polish up your apples for another week of content marketing school. :) This week combined ways you can excel as a writer and a marketer. On Monday, Stefanie Flaxman wrote about a seeming paradox -- how can we be prolific enough to succeed as professional writers and continue to improve our craft at the same time? She uncovered five simple (but not always easy) steps we can take to keep publishing and keep improving. On Tuesday, Kelton Reid showed how the uncanny valley phenomenon plays out in content, and why we're hard-wired to reject “zombie content.” He outlined seven red flags that give audiences the creeps -- and how you can get your content's soul back. And on Wednesday, I talked about cheese. More specifically, the role it plays in your marketing -- and why a little can be delicious, while a lot is just a recipe for indigestion. Over on Copyblogger FM, my episode was about privacy and permission in the wake of massive public concern around the Cambridge Analytica data harvesting scandal. And on Site Success, Sean Jackson and Katy Katz shared some simple ways you can use social media to widen your audience ... without wasting every hour of your day. That's it for this week -- have a fantastic weekend!   - Sonia Simone Chief Content Officer, Rainmaker Digital A Powerful Key to Prolific and Potent Writing by Stefanie Flaxman Read and Comment Avoid This Surprisingly Common Recipe for Creepy Content by Kelton Reid Read and Comment Aggressive Sell, Soft Sell ... What Works?  by Sonia Simone Read and Comment The Simple Way to Manage Social Media for Maximum Success  by Sean Jackson Listen Is Blogging a Waste of Time?  by Sean Jackson & Katy Katz Listen Privacy and Permission in the Wake of Cambridge Analytica  by Sonia Simone Listen 3Q for Establishing a Community Around Your Content  by Jerod Morris Listen How Bestselling Author & Investigative Journalist Scott Carney Writes: Part One  by Kelton Reid Listen

---

Safely unsubscribe from Copyblogger Free Access and Blog Updates
Email subscription powered by the Rainmaker Platform | 1942 Broadway, Suite 314 | Boulder, CO 86709

Tweet

Subscribe to receive free email updates: