Copyblogger Weekly: Your portable guide to building online authority with content marketing
Copyblogger Weekly: Your portable guide to building online authority with content marketing
Getting Comfortable (and Effective) at Selling Your Product or Service
This week, we have some resources to help you actually Sell the Thing.
Because you can create magnificent content all day long, pull together a wonderful audience, and produce a glorious product or service. But if you lack the skills to Sell the Thing, you don't get the benefit of all that hard work.
Over on the Site Success podcast, Sean Jackson and Jerod Morris talked about building a community from scratch -- to attract and nurture relationships with the right people, while minimizing the impact of trolls and time-wasters.
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