Copyblogger Weekly: Your portable guide to building online authority with content marketing
Copyblogger Weekly: Your portable guide to building online authority with content marketing
Get Your Website Firing on All Cylinders (Visually and Verbally)
We’re coming into the last two months of the year (how), and our minds tend to naturally turn to: “How in the expletive-of-choice am I going to hit my goals for this year?”
One word, baby: Tactics.
This week was about rolling those sleeves up and making it happen. Whether you want to finally get serious about video, get your Real Writer credentials polished up, or just get your website firing on all cylinders (visually and verbally), we have some thoughts.
On Monday, we welcomed Certified Content Marketer Cheryl Tan back to the blog. Her post about video strategy covered the difference between getting started and getting successful. Because while we all love your shot-on-your-phone slime videos, we think you’re ready to do more.
And on Wednesday, I published our pair of creativity and productivity prompts for November. Our community has been working with these all year -- I hope you'll jump in and join us! They’re all about making us more creative (because that’s the kind of content that wins) and more productive (because if you can’t get that good creative stuff produced, it doesn’t do you any good).
Over on the StudioPress blog, Brian Gardner wrote about how your website can become a more powerful showcase for your authority … supplementing your smart content with polished visuals and the design elements that support your message.
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